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If you can see it in your mind, you can hold it in your hands

Bob Proctor

Meet our awesome team

We’re a small but mighty group of people who are dedicated to helping you reshape your life and supporting you on your journey towards making your life easy and successful!

Our team is led by the founder of BYCADEMY, Lucija Buric, who is first one to introduce knowladge from programs lead by some of best motivational speakers of our time in Croatia, but also a student of Environmental Scineces, Psyhology and NLP and Life Coaching methods. With her wealth of experience and eagerness to share the principles of personal growth, she’s here to show you the best way to achieve your dreams and become the person you’ve always wanted to be!

We’re not just about business – we’re a close-knit team of friends who share a deep passion for helping others. Our communication expert, Michael, and our multimedia designer, Antonio, have both gone through life coaching programs and studied with Lucija. We’re all connected by BYCADEMY and it has become an integral part of our lives.

Get ready to embark on an exciting journey of personal growth and positive change!

We’re here to support you every step of the way towards a better, brighter future! Let’s make your dreams a reality together!

     picture by michaelschmid.photo

Lucija – Founder and CEO

As the founder and head coach of Bycademy, I draw expertise from my environmental sciences degree, NLP coaching, life coaching, and three years of personal psychotherapy. My journey reflects a shift from environmental sciences to life coaching and studing about psychology, fuelled by a passion for guiding individuals towards happiness and fulfilment.

With a foundation in setting meaningful goals through programs like TIR and LTF from PGI, I empower individuals to achieve their best and assist leaders in motivating and supporting their teams and businesses.


Michael – Communication and project development

Michael is a successful entrepreneur, full of ideas and solutions for new projects. For more than 30 years, he has always been passionate about communication. He is founder and CEO of schmizz communicate 360°, a swiss-based communication agency.

Michael supports BYCADEMY with his 360° communication expertise, photos, website and project development.


Antonio – Content creation and multimedia

Antonio, our multidisciplinary creative designer with a decade of gaming industry experience, blends his diverse skills and deep passion for personal growth to inspire excellence.

From mechatronics to philosophy, he embodies the value of continuous learning and drives our commitment to detail-oriented, multi-perspective creativity at Bycademy.